What happens when a few conglomerates dominate all major aspects of mass media, from newspapers and magazines to radio and broadcast television?
McChesney lays out his vision for what a truly democratic society might look like, offering compelling suggestions for how the media can be reformed as part of a broader program of democratic renewal. Rich Media, Poor Democracy remains as vital and insightful as ever and continues to serve as an important resource for researchers, students, and anyone who has a stake in the transformation of our digital commons.
This new edition includes a major new preface by McChesney, where he offers both a history of the transformation in media since the book first appeared; a sweeping account of the organized efforts to reform the media system; and the ongoing threats to our democracy as journalism has continued its sharp decline.
Robert W. McChesney and Nichols are also the co-authors of the award-winning Dollarocracy. He lives in Champaign, Illinois, and Madison, Wisconsin. McChesney is one of the nation's most important analysts of the media. If Paul Revere was here, he would spread the word. Convert currency. Add to Basket. Book Description Condition: New. Seller Inventory n. More information about this seller Contact this seller. Brand New. Seller Inventory Capitalism benefits from having a formally democratic system, but capitalism works best when elites make most fundamental decisions and the bulk of the population is depoliticized McChesney, 3.
McChesney handles the changes in the media system regarding the late s as a major turning point. He stresses that the national structure of the media systems became a part of the global commercial market and claims: what we see today is the creation of a global oligopoly. It happened to the oil and automotive industries earlier in this century now it is happening to the entertainment industry McChesney, There are a series of similarities between the globally emerging system that he speaks of and the U.
Today one must first grap the nature and logic of the global commercial system and then determine how local and national media deviate from the overall system McChesney, The rise to dominance of the global commercial media system is more than an economic matter; it also has clear implications for media content, politics and culture McChesney, He considers what the rise of the global media means for traditional notions of cultural imperialism, and for culture and journalism writ large McChesney, Another vital point that is touched is that the media giants that are created by the neoliberal policies, rather than taking the risk of competition, they form joint ventures that each giant owns and controls a certain part of the corporate enterprise.
So, the strategy of the new comers, if possible, is not to compete with these firms that form a cartel but to cooperate with them McChesney, McChesney conveys that such a global media system plays a central role in the development of neoliberal democracy; that is a system based on the formal voting right, but which political and economic power is resolutely maintained in the hands of the wealthy few McChesney, His research indicates that the current conditions of the media system does not have a locally determined algortyhm.
On the contrary, the market is the province of a handful of mostly U.
These firms are TNCs operating in a broad geography crossing the frontiers of states. We have stated that he specifically chooses three media empires and exhibits a list of the media corporations and a series of othery properties owned by these corporations. For calirifying these striking examples of concentration and commercialization, I shall introduce a simplified form of the lists.
Disney : the U.
Excerpted by permission of The New Press. Please make a tax-deductible donation today! More importantly, it is a book for anyone who wants to make things better: a book that points us toward the only real political solutions. McChesney and Nichols are also the co-authors of the award-winning Dollarocracy. For the most part the largest conglomerates are increasingly interdependent, competing in some markets while they are customers for each other in other markets. Part 2 — The History.
News Corp. As it may be seen from even the simplified lists that are presented above, as McChesney signifies, it seems hard to call this a process of globalization.
This structuring of the media system has, as in the U. With this hypercommercialism and corporate control comes an implicit political bias regarding the content of the media system.
Consumerism, the market, class inequality, and individualism tend to be taken as natural and often benevolent, whereas political activity, civic values, and antimarket activities tend to be marginalized or denounced McChesney, Chapter 3. By the progress in technology, the world is weaved by an artificial net: the Internet. Regarding it as a newly spreading mass communication instrument, it has great differences compared to newspapers, radio and television. Anyone that knows how to use a computer and familiar with the internet, has chance to form a personal network that may reach overseas.
Though, there is a mythology of Internet freedom widespread among liberal writers and some critical intellectuals see it as a flicker to hope. McChesney, for them seems, to be a despairing researcher. He asks: will the internet set us free? The notion that the Internet is a democratic medium — that it will remain or become available to the public on anything close to egalitarian terms — seems dubious at best McChesney, The New Press is a nonprofit public-interest book publisher. Your gift will support The New Press in continuing to leverage books for social change.
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